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Despite being born in Inglewood, California, Chad has managed to avoid thug life and move cities nearly every four years with stops in Texas, Colorado, Pennsylvania, United Kingdom, The Netherlands, California, and Oregon.

He and John Hinckley Jr. graduated from Texas Tech University. Hinckley went on to shoot President Reagan. Chad went on to thrive under one of the most awarded copywriters of the times at The Richards Group/Pyro. 

Since then, Chad has created influential advertising and design content at some of the hottest creative agencies in the U.S. and Europe, including Wieden+Kennedy (Portland), Mother (London), KesselsKramer (Amsterdam), and 86 the onions, the unconventional agency he founded in Los Angeles.

To date, he’s helped develop more than 170 brands, including Target, Google, Nike, Starbucks, Activision, Mountain Dew, HUMMER, MTV, and ESPN X Games.

His unique problem-solving abilities have earned the top industry accolades, coverage in numerous pop culture publications, and features as leading examples of creativity in more than 16 books. In addition to building brands for others, Chad continues to create several successful brands of his own, including the world’s first interactive art gallery and game app, a zero-budget homeless outreach campaign that spans over 30 countries, and an online community and mentorship program with/for creative advertising and design students.

Chad discovered his love for teaching at ArtCenter College of Design in Pasadena, California where he was awarded the Great Teacher Award his very first semester. Today, many of his former students are CDs and ECDs at the world’s top creative agencies. In 2014, Chad joined the University of Texas as a Lecturer where he co-ran the Texas Creative, the world-class advertising portfolio program. He is the recipient of the 2016-2017 Stan Richards Faculty Fellowship in Advertising Creativity Award. 

Chad can be found freelancing for leading creative agencies; consulting start-ups, NGO's and Fortune 100 companies, writing and directing video content; playing drums, writing sketch comedy, performing improv and stand up comedy, hugging trees, and hanging out with his dog, Ringo.

AWARDs/ACCOLADES

Effie • The One Club • D&AD • NY Art Directors • National Addys • The Creative Circle • British Television • Graphis • Communication Arts • Lurzer’s International Archive • Creativity • Print • ZOO • Creative Review • Shots • Eye • Campaign Screen • Adweek • AdAge • Best Spots on TV 

AGENCIES

Full time: Wieden+Kennedy (Portland), Creative Director, 2008-2009 • 86 the onions (LA), Founder/Creative Director, 2002-2007 • KesselsKramer (Amsterdam), Senior Creative, 2000-2002 • Mother (London), Senior Creative, 1998-2000 • The Richards Group/Pyro (Dallas), Copywriter, 1994-1998

Part time: Mullen (Boston) • Crispin Porter + Bogusky (LA, Boulder) •  david & goliath (LA) • Butler Shine Stern (SF) • Strawberry Frog (NYC) • Odysseus Arms (SF) • TBWA/Chiat Day (LA) •  Saatchi & Saatchi (LA) • The Marketing Arm (Dallas) • enso collaborative (LA) •  mono (Minneapolis) • McGarrah Jessee (Austin) • Preacher (Austin) • DIKO (Austin) • The Butler Bros. (Austin) • JDK (Portland, Burlington) • Creature (Seattle) • nemo (Portland) • Capital Goods (Denver) • Mandrake (Prague) • attik (SF) • Factory Labs (Denver) • dw+h (LA) • MEplusYOU (Dallas) • mkg (NYC) • Sedgwick Rd. (Seattle) • sandymontana (Portland) • Climate Reality Project (Boulder) • Curious Beast (Portland) • DoubleStandards (Berlin) • 

NICE THINGS THEY'VE SAID

BRANDS/CLIENTS

  1. 20TH CENTURY FOX

  2. 50 BlEU VODKA

  3. 55DSL

  4. AIRTABLE

  5. ACTIVISION   

  6. ACURA

  7. ADIDAS   

  8. ALMAXX   

  9. AMERICAN EXPRESS   

  10. AMERICAN STANDARD   

  11. AQUAFINA   

  12. ART CENTER COLLEGE OF DESIGN

  13. BACARDI   

  14. BAREFOOT WINES

  15. BEATS BY DR. DRE   

  16. BEAUTIFUL / DECAY   

  17. BEEFEATER RESTAURANTS   

  18. BEINGWELL   

  19. BEN / T-MOBILE     

  20. BEN & JERRY'S

  21. BIG MAGAZINE

  22. BIG FUTURE   

  23. BLIK WALL GRAPHICS

  24. BLOOD SWEAT & TEARS VODKA

  25. BOOKING.COM

  26. BORDERS   

  27. BRAVO TV UK   

  28. BTC ELEMENTS   

  29. BUCA DI BEPPO   

  30. CALLAWAY GOLF   

  31. CANVAS

  32. CLIMATE REALITY PROJECT   

  33. COCA-COLA   

  34. COLT 45   

  35. COMPAQ   

  36. CONTINENTAL AIRLINES   

  37. CORONA   

  38. CURRENT TV   

  39. D&AD   

  40. DAIHATSU   

  41. DAZED & CONFUSED   

  42. DIESEL   

  43. DO   

  44. DOCKERS   

  45. DODGE   

  46. DOVE   

  47. DR. MARTENS   

  48. DREAMWORKS INTERACTIVE   

  49. DRINKS THAT WORK  

  50. DUFFS   

  51. DUTCH MAGAZINE

  52. EAST SIDE MARIO’S   

  53. EIDOS ENTERTAINMENT   

  54. ESPN X GAMES   

  55. ESSENTIAL LIVING FOODS   

  56. ETHOS WATER   

  57. ETNIES   

  58. EVO.COM   

  59. EYEMASTERS   

  60. FOOTLOCKER   

  61. FUEL TV

  62. GETTY IMAGES

  63. G.O.D. GAMES   

  64. G4 TV

  65. GAMECOCK MEDIA   

  66. GLOBAL INHERITANCE   

  67. GOOGLE   

  68. GOTHAM GAMES   

  69. GU ENERGY GEL

  70. GT INTERACTIVE   

  71. HANS BRINKER BUDGET HOTEL   

  72. HARVEY NICHOLS   

  73. HESSENMOB SKATEBOARDING   

  74. HET PAROOL  

  75. HIGH WEST WHISKEY

  76. HOME DEPOT

  77. HOTEL TONIGHT

  78. HOUSE OF MARLEY   

  79. HUM MUSIC   

  80. HUMMER   

  81. ID SOFTWARE

  82. ION STORM   

  83. ITKO SOFTWARE   

  84. JACKSONS STORES

  85. JEEP   

  86. KISS FM

  87. KPMG

  88. LAKE TRUST CREDIT UNION

  89. LE ECO

  90. LEMISHINE

  91. LIGHTNING AUDIO

  92. LIVE EARTH   

  93. LULULEMON   

  94. MALIBU GRAND PRIX   

  95. MARMALADE   

  96. MERVYN'S

  97. MIDNIGHT OIL GROUP   

  98. MIDWAY GAMES   

  99. MITSUBISHI   

  100. MOPAR

  101. MOTEL 6   

  102. MOTOROLA   

  103. MOUNTAIN DEW   

  104. MOUNTAIN HEALTH COOP

  105. MSNBC  

  106. MTV UK

  107. MTV SWITCH.ORG

  108. MURATEC   

  109. DALLAS MAVERICKS   

  110. NEC JAPAN   

  111. NESTLE WATERS

  112. NEW BELGIUM BREWING

  113. NIKE   

  114. NINTENDO   

  115. NISSAN   

  116. NUDE BEER   

  117. OAKLEY   

  118. OMIDYAR NETWORK   

  119. OXFAM   

  120. OXYGEN INLINE SKATES   

  121. PARTNERSHIP FOR A DRUG-FREE AMERICA  

  122. PEPSI-CO   

  123. PIPERLIME.COM     

  124. PUTMAN REDESIGN   

  125. RADIOACTIVE CLOWN   

  126. RADIOSHACK   

  127. REMY COINTREAU    

  128. RES MEDIA GROUP   

  129. ROCKFORD FOSGATE   

  130. ROCKSTAR GAMES   

  131. ROLAND MUSIC INSTRUMENTS   

  132. ROYAL OPERA HOUSE   

  133. SAMSUNG   

  134. SCHLAFLY BEER   

  135. SCION   

  136. SEGA   

  137. SIERRA MIST   

  138. SILVERCAR

  139. SMITHSONIAN BIRD FRIENDLY

  140. SOAPNET   

  141. SOBE BEVERAGES  

  142. SONY CRACKLE 

  143. SPIKE TV  

  144. SPYDER   

  145. ST. LOUIS MICROBREW AND BLUES FESTIVAL   

  146. SEATTLE’S BEST COFFEE

  147. STARBUCKS   

  148. SYLVIE & J   

  149. T-POST   

  150. TACO BELL       

  151. TAKE 2 INTERACTIVE  

  152. TARGET   

  153. THE ALLIANCE FOR CLIMATE PROTECTION   

  154. THE BILL & MELINDA GATES FOUNDATION   

  155. TED BAKER   

  156. TERVIS

  157. TONEEL GROEP AMSTERDAM    

  158. TONY CHACHERE'S FAMOUS CREOLE SEASONING   

  159. TOYOTA   

  160. TREBOR BASSETT MIGHTY MINTS   

  161. TRIUMPH MOTORCYCLES   

  162. TRUECAR   

  163. TURKCELL   

  164. UBISOFT ENTERTAINMENT   

  165. USA FILM FESTIVAL   

  166. VESTAS   

  167. VHI  

  168. VIRGIN INTERACTIVE   

  169. VIRGIN RECORDS   

  170. WESTFIELD CORPORATION   

  171. WHITBREAD BEER COMPANY   

  172. WHATABURGER

  173. WINCHESTER

  174. WIBV 1260

  175. WORLD VISION INTERNATIONAL

Working with Chad is a spiritual experience. He is a shaman who guides us through the creative process that clients will euphorically pay for.
— Kiyoshi Kodama, Liquid Air Entertainment
I can only recommend a handful of like-minded marketing partners that consistently push the limits of smart, accessible design and innovation, and Chad is certainly one of them.
— Simon Campbell, Target
Chad is a dream to work with. He is driven to be unique and uber out-of-the-box in his creative. That kind of talent does not grow on trees but if it did, Chad’s tree would be the best one by a long shot.
— Stacy Conde, Virgin Records
On more than one occasion, Chad has delivered beyond our creative expectations. Every opportunity that I have to hire someone from the creative world, he is the person that I go to first and the one that brings something entirely new to the table.
— Ian Votteri, ESPN X Games
Chad is both a creative genius and strategic thinker. He has the business acumen, integrity and talent that we all look for in people — and rarely find. He’s great to work with and does what he says he’s going to do.
— Jake Munsey, FUEL TV / FOX Cable Networks
I trust Chad to come up with an approach that works and gets attention. I can only afford to pay for results and I wouldn’t be using him if the results didn’t follow.
— Brian Lovejoy, Drinks That Work / Upshot
Chad made me proud to go to work every day. And he made customers drop by in droves. Our sales nearly tripled. We got the biggest bang for any buck I ever spent.
— Jed Cohen, Sylvie & J
Unexpected, innovative, compelling, and effective. If you want breakout creative with a purpose, call Chad.
— — C.J. Olivares, FUEL TV / FOX Cable Networks
Chad can translate the perennial unseen idiosyncrasies of every day living into simple yet really, really effective communication with us normal(ish) human beings.
— Don Brown, Etnies footwear and apparel
Chad is at the top of my creative list because his out-of-the-box thinking can be applied to everything from advertising to the concept, design, and branding of an entire 27-acre shopping village.
— Todd Putman, Westfield Corp.
Chad is what the future of creative communications are all about: strategically-driven; idea-centric; creatively fresh; all media approach; truly collaborative; and getting rid of all the layers and getting down to what matters - creating powerful ideas that connect with consumers and move brands.
— Jeff Cha, Redscout
Not only did they continue to surprise us with the number and variety of creative approaches and solutions, they were extremely professional, reliable, and great to deal with. They were tenacious under pressure and obviously driven to satisfy us as a client.
— Allen Adler, Ubisoft Entertainment
More than any other agency I’ve worked with, they are incredibly creative with a solid understanding and appreciation for the marketing side of things. They always blow me away with their strategic and tactical ideas, and never once have they disappointed me.
— Jim Bloom, Radioactive Clown
We were looking for a fun, creative approach to consumer promotion, and Chad provided us with a unique concept that broke through the clutter in an innovative way.
— Mike Joyce, SOBE beverages / Pepsico
Chad showed tremendous versatility by looking at a market he knew little about. Their ideas were fresh and created buzz within a traditionally dry product space. You cannot ask for a better combination of fun with professional results.
— Ruston Vickers, ITKO Software
Within minutes, Chad completely understood who we were, where we should head and soon after developed product concepts and a tagline that summed up our essence perfectly. They blew us away. A brand new product and he got it right out of the gate. We wouldn’t trust our brand to anyone else.
— Scott Flora, blik
It is rare that someone somewhat professionally detached from the sport can create something that could just as well have come from a skateboarder. Chad gets it. What more could you ask for?
— Christian Roth, Hessenmob skateboarding