Cinema/TV
Pisang Ambon had its heyday in the 70’s, but younger drinkers today had heard of it, or
dare even try the scary green liquid that tastes like bananas, not melons or sour apples.
This was Remy Cointreau’s last-ditch effort to revive the complicated brand. Our
creative strategy was based on two simple truths: Pisang Ambon should be enjoyed with
people, and with other liquids--never alone.